The promise of cloud computing was paying only for what you use. The reality for most businesses is a cloud bill that grows 20 to 40 percent year over year while utilization hovers around 30 percent. A 2025 Flexera survey found that organizations waste an average of 32 percent of their cloud spending — that is nearly a third of every dollar going to resources nobody uses.
Over the past five years, I have helped dozens of companies optimize their cloud infrastructure. The results are consistent: most businesses can reduce their cloud bill by 40 to 60 percent without any impact on performance or reliability. Some achieve even greater savings. Here are the strategies that deliver the biggest impact, in order of ease of implementation and typical savings.
Step 1: Understand What You Are Actually Paying For
Before you can optimize, you need visibility. Most organizations have no clear picture of where their cloud money goes. Start by answering these questions: Which teams or projects are responsible for each cost center? What percentage of your resources are actively used during business hours versus off-hours? How much are you paying for data transfer between regions and to the internet? Which resources have been running for more than 90 days without any changes?
Use your cloud provider's native cost tools — AWS Cost Explorer, Azure Cost Management, or Google Cloud Billing — to build dashboards showing cost by service, team, and environment. Tag every resource with owner, environment (dev/staging/prod), and project. Resources without tags are almost always waste — they were created by someone for something and then forgotten. In a typical audit, 15 to 25 percent of all resources are completely untagged.
Step 2: Right-Size Your Instances
Right-sizing means matching your instance types and sizes to your actual workload requirements. This is typically the single biggest savings opportunity, often reducing compute costs by 30 to 50 percent. Most instances are oversized because engineers provision for peak load (or worse, for guessed peak load) and never revisit the decision.
To right-size effectively, collect two weeks of utilization data (CPU, memory, network, disk I/O) for every instance. Identify instances consistently running below 40 percent utilization. Downsize to the next smaller instance type that still provides headroom for peak usage. Monitor after downsizing and adjust if performance is affected. AWS provides right-sizing recommendations in Cost Explorer, and Google Cloud offers similar recommendations in the Cloud Console.
A common finding: a team running 10 m5.xlarge instances at 15 percent average CPU could run on 10 t3.medium instances instead, saving 70 percent on compute costs for those workloads. Multiply this across an organization with hundreds of instances and the savings are substantial.
Step 3: Use Reserved Instances and Savings Plans
If you have workloads that will run continuously for the next one to three years (databases, application servers, core infrastructure), Reserved Instances or Savings Plans offer 30 to 72 percent discounts compared to on-demand pricing. The tradeoff is commitment — you agree to pay for a specific capacity regardless of whether you use it.
Start conservative: reserve only for workloads you are certain will continue running. Use convertible reservations that can be exchanged for different instance types if your needs change. Consider Savings Plans over Reserved Instances on AWS — they are more flexible and apply automatically to any instance type in a region. Review and renew quarterly rather than setting and forgetting.
Step 4: Eliminate Zombie Resources
Zombie resources are cloud resources that are running and costing money but serving no purpose. They are shockingly common — in a typical cloud environment, 20 to 30 percent of resources are zombies. Common zombies include unattached EBS volumes that remain after instance termination, old snapshots accumulating storage costs, idle load balancers with no active targets, forgotten development environments, unused Elastic IPs, and over-provisioned RDS instances running development databases on production-class hardware.
Run a monthly zombie hunt. Script the identification of unattached volumes, idle load balancers, and instances with zero traffic. Many cloud optimization tools automate this process and can even clean up zombies automatically with your approval.
Step 5: Implement Auto-Scaling Properly
Auto-scaling lets you match capacity to demand automatically. But many organizations implement it poorly, resulting in either over-provisioning or scaling that is too slow. Scale on the right metric — for web applications, scale on request count or response time rather than just CPU. Set appropriate thresholds: scale out at 70 percent utilization and scale in at 30 percent. Use predictive scaling that learns your traffic patterns and pre-provisions capacity before anticipated spikes.
Step 6: Optimize Data Transfer and Storage Costs
Data transfer is the hidden cost of cloud computing, adding up to 10 to 20 percent of your total bill. Keep data in one region to avoid cross-region transfer costs. Use VPC endpoints for AWS service access instead of NAT gateways. Compress data before transferring. Use a CDN to cache content at edge locations.
For storage optimization, use tiered storage classes — S3 Standard for frequently accessed data, Infrequent Access for data accessed less than once a month, and Glacier for archives. Implement lifecycle policies that automatically move data to cheaper tiers as it ages. Compress stored data and delete expired data according to defined retention policies. Consider egress-free providers like Cloudflare R2 for data-heavy workloads.
Step 7: Schedule Non-Production Resources
Development, staging, and testing environments typically need to run only during business hours — roughly 50 hours per week out of 168. Shutting them down during off-hours and weekends reduces their cost by 70 percent. Implement automated schedules to start environments at 8 AM on Monday and shut them down at 8 PM on Friday. For databases, use serverless options that scale to zero during periods of no activity.
Step 8: Consider Spot Instances for Fault-Tolerant Workloads
Spot instances (AWS) or Preemptible VMs (Google Cloud) offer 60 to 90 percent discounts. The trade-off is that they can be interrupted with short notice. This makes them ideal for batch processing, CI/CD pipelines, data analysis, and any workload that can tolerate interruptions. Diversify across multiple instance types and availability zones to reduce interruption frequency, and design applications to checkpoint their progress so they can resume after interruption.
Measuring Your Progress
Track these metrics monthly: cost per customer or user (should decrease or stay flat as you grow), average CPU utilization (target 50 to 70 percent for production), reserved instance utilization (aim for 90 percent or higher), and percentage of tagged resources (target 100 percent). Cloud cost optimization is not a one-time project — it is an ongoing discipline. The most cost-efficient organizations review spending weekly, right-size quarterly, and renegotiate reservations annually.
ZeonEdge specializes in cloud infrastructure optimization. We have helped businesses reduce their cloud spending by an average of 47 percent while improving performance. Get a free cloud cost assessment.
Alex Thompson
CEO & Cloud Architecture Expert at ZeonEdge with 15+ years building enterprise infrastructure.